I’m an experienced technical digital marketer successfully combines both strategy and execution. My experience of working in fast-paced and dynamic environments, such as the financial services and software industries, is coupled alongside an MSc Marketing. This has helped me use both theoretical knowledge and frameworks to better plan, execute and analyse campaigns. I’m keen and enthusiastic to learn more and better myself within the ever-changing digital marketing industry, especially as digital marketing moves towards both automation and personalisation. Feel free to connect with me on LinkedIn.
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Without trying to sound condescending, marketing attribution is simply the process of measuring the true effectiveness of your marketing. Unfortunately, it’s one of those things which isn’t as simple as …
AMP (Accelerated Mobile Pages) is a project that aims at increasing the speed of page load times on mobile. Most notably it is backed by Google who uses mostly AMP …
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